The Olympic rings no longer guarantee marketing gold. As the torch passes from Paris 2024 to Los Angeles 2028, savvy brands ...

And although it was designed much more recently, the Paralympics Agitos has become equally as recognizable. But you may have ...

While there are similarities between the Olympics and Paralympics, the logo isn't one of them. The emblem for the Olympic Games features five interlaced rings to symbolize the union of the five ...

The symbol is known as the Agitos, which comes from the Latin meaning "I move," and serves as the visual representation of t ...

But you may have wondered why the Paralympics and Olympics don't share a logo. Well, there is a reason for the distinction — and it's probably not what you think. Here, we dig into why the ...