A piece of American tennis heritage isn’t coming back to life—it was never dead, you see—but it is awaking from a slumber.

While tennis fans savor the last matches of the U.S. Open, a subset of viewers have watched the tournament as a source of ...

Serena founded Serena Ventures, a venture capital fund, in 2017 and has been investing in small and large businesses ever ...

The T500 has taken a pinnacle spot, debuting with an Aime Leon Dore collaboration, offering mainline styles and now introducing a Ganni collaboration.

The trend is dubbed "tenniscore" and has seemingly come from the pandemic and the popularization of pickleball.

When Frances Tiafoe walked onto the court for the U.S. Open men’s semi-finals on September 6, all eyes flashed to him—not ...

Fila, for its part, said in July that it was an ideal time for the company to “refresh its brand and product offerings” due to the rising popularity of sports like pickleball and tennis.